The shutdown robbed us of the live experience, which is something we in the events sector take for granted. The question is how we might improve that experience, even with social distancing techniques, to create an event that is remembered for a long time.
When planning an event, you'll have to make a lot of decisions, but the one that will have the biggest influence on your event is deciding on the correct venue and location.
3 GUARANTEED WAYS TO INCREASE EVENT BOOKINGS AT YOUR VENUE
01.
FOR EVENT BOOKINGS, OFFER YOUR SPACE FOR FREE TO NON-PROFITS
Request permission from the non-profits to post photos from their meetings or events on your social media platforms. This not only promotes the NFP and brings more attention to their cause, but it also serves as social evidence that your location is popular and is being used by well-known organizations. It's a win-win situation for both parties involved.
Starting to fill your space is a terrific strategy to start generating bookings. People are more inclined to talk about your area after they are "in" it.
02.
THE VENUE'S LOCATION
Provide your visitors with a mobile event app, which is virtually a norm these days, if you want to lessen the chances of them being late. Your participants will feel secure and comfortable walking into the event with maps, driving instructions, and parking/shuttle information at their fingertips.
You've probably thought about it already. You may be looking for a location within a reasonable distance of the majority of guests' residences or places of business for a local event. If a large number of people will be arriving from out of town, a location near the airport or their hotels will be advantageous.
03.
DON'T FORGET TO CREATE AN UNFORGETTABLE EXPERIENCE
It's crucial to think about the attendee experience you want to create while you visit venues or utilize their online digital experience to determine their eligibility. Because it's likely that your guests will be hesitant to attend events in this new normal at first, you'll want to generate an awe factor that will guarantee the material given sticks with them for a long time.
The venue's location and surrounds are just as significant as the venue itself. You'll want to make sure it's easy to get there and that there's enough of parking or public transportation choices for visitors.
MAKE SURE THAT YOU BOOK A WIN-WIN VENUE!!!
Another crucial factor to consider is accessibility for those who have limited mobility. Check to see whether the chosen location provides facilities for individuals who are unable to go up or down stairs or across long distances.
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